Wednesday, January 1, 2014

Robbie Fimmano for Interview Magazine

I really like the feeling captured by the photo shoot, where all jeans are treated equally, but it does beg the question, "Are all jeans created equal?"

Saturday, November 30, 2013

Old Jam Jack on the way to Copenhagen

As we're moving into winter I'm trying to wear my new raw denim Jack from Dr.Denim's Old Jam range a little more. The weight is really heavy and the cut fantastic. Think skinny jeans below the knee and a little baggy above the knee. 

For those that don't know, the Old Jam range is where Dr.Denim looks back to clothing that was. Heavier weave in denim, shirts and jerseys. Bigger cuts and oh so nice. Worth a look. 

Thursday, July 18, 2013

Hops stains

Over the years, writing on this blog, I've been asked a lot about different kinds of stains and how to get it out of denim. Wine, coffee, ink, beer and so on. I have even needed to get some out myself. However, no one has ever asked me about hops, especially just after a beer has been brewed.

You see, I have these raw denim shorts, when we brew beer, and I've had to clean the brewing kettle yesterday. So I got a lot of dirty hops water on them yesterday, but they seem to have handled that pretty well. No stains this morning. I have washed them once already, so the shrinking has been taken care of. All in all, not too bad. 

Tuesday, June 4, 2013

Grinding malt makes my jeans look cool

There's just something about grinding malt, and what your jeans look like afterwards, that leaves them looking cool. I've gone through testing jeans for a period of 6 months everyday on two occasions, and this look beats it hands down. Maybe it also has to do with the smell of the crushed malt, especially the the darker roasted malts. Cause there's so much old farm or bakery smell in the air.

I wonder if its possible to fake this look and smell in jeans? Perhaps not. Therefore I'm glad I get to wear these jeans in our brewery. 

Tuesday, April 30, 2013

Brewery Boy

Hi everyone

Finally I get a moment to think, a moment to write and a moment post what I have been up to during the last 6 months. We've opened a brewery.

The brewery is called Beerbliotek, and is in the cultural heart of Gothenburg. So far we've brewed 9 different beers and we're in a lot of pubs and restaurants in Gothenburg and in the south of Sweden, all the way down to Malmö (pronounced Mall-muh).

Now having said that, my love for denim has not diminished in the slightest, as we're working closely with the guys, and girls, from Dr.Denim. Our workwear is denim, see pics. So what will happen now is that this blog will still be focussed on all things denim, but I get to wear them a lot in the brewery, so there'll be a lot of posts from that. And believe me, they go through a lot of wear in a brewery, from grinding malt, to brewing beer, it's wet, it's carrying, it's bottling and kegging and a lot more.

Hope you'll keep on following my adventures with denim.


Monday, September 17, 2012

Treeger "Old Used" gets a fix

I got this pair in September 2011, and it's turned into one of my favourite pairs. Not just because of the colour, but also the fit. Treeger is a good fit for me, loose and comfortable. But they're not my favourite fit, Ormond is still number one in that regard for me.

However, and this is the thing with washed denim compared to raw denim, they tear easier. It is to be expected of denim that goes through multiple processes and washes to get the desired colour. The fabric weakens and these are no exception, hence the two holes over my front left pocket. Out came the sewing machine and the tough nylon thread, and I went to work. Not a bad end result, I must say, and adds to the denim's already vintage feel.

Friday, September 7, 2012

Harris gets another fix

After three years and four days, these jeans were in need of a fix. Now you have to understand, that they went through an abnormal test, in that I wore them every day for 6 months before their first wash. That's 183 days none stop, which is equavalent of wearing them normally for 3 years, so in total they should look like this after six years of normal wear. That's what you get from raw denim. They're unwashed, untreated, and the fibres are in perfect shape. So they last much longer than treated, pre-washed denim. This fix was on the hems, which started tearing. Not a bad result in the end.

Monday, July 9, 2012

Dr.Denim at the office

Good to see some co-workers in Dr.Denim at the office. Here's a friend in Penny, a mustard coloured chino. Looking good.

Wednesday, May 9, 2012

Never Hide

I love these adverts from Ray-Ban. Feels like they throw you back to a time before time. Not a lot of brands dare to stand for something these days, so it's refreshing to see when some do.

Thursday, April 5, 2012

Roadtrip Day 1

The trip started with me traveling north in Sweden to meet up with my friend. An hour train ride from Gothenburg to Trollhättan, followed by an hour flight to Røros in Norway, very far north. That was followed by an hour bus trip to Funäsdalen, back in Sweden.
Our trip started at 16:00 when we hopped in his Landrover for a 600km drive to Stockholm.
Tomorrow we hop on the ferry, Landrover and all for 18 hours to Helsinki in Finland.

Wednesday, April 4, 2012

A roadtrip

Just received a new pair of raw denim jeans from Dr.Denim called Treeger. Another nice cut that fits my skinny body shape really well.
The reason for the jeans is cause myself and a friend will be going on a roadtrip. Sweden to Finland on the Russian border to fetch a dog and back. It's an 8 week old Siberian Laika they bought, so we thought a good roadtrip over Easter could be good.
I got him a pair of Dr.Denim Raymond's. Blue Black Raw. So I'll be posting a few images over the next couple of days.

Friday, March 23, 2012

Monday, February 27, 2012

Joseph Abboud

If Joseph Abboud is going to start makeng jeans, I'm going to be first in line. I love his latest campaign work and what he's trying to say with it. A brave new world. It's not just about the fashion anymore, your brand has to have substance. You have to start standing up for what you believe in.

Thursday, November 24, 2011

Josh's Nudies after 15 months in 13 seconds

Here's Josh with his pair of Nudies, showing the day to day wear during a period of 15months.

Thursday, November 10, 2011

Stretch the seams after the wash

Before I washed my first pair of raw denims, I was chatting to Alexander from Dr.Denim and his first bit of advice to me was to stretch the seams after the wash. The reason he said was that the thread used for the seams, are different than that used in the actual denim, so it sort of pulls together after the wash. The shrinking also doesn't help with the seams. What you got to do after the wash is to grab the crotch and the hem, and pull, as you can see in the picture above. Give it a good stretch, and it should help with getting the seams back to "normal".

Friday, October 14, 2011

The front of the knees before and after the wash

Here we go with the knees before and after the wash. This is the front. Three things are very clear. For one the stretching in the knees after 6 months of wear. The second thing is the colouration after the wash and thirdly there's the shinyness of the jeans, on the left, after 6 months of wear.

I love the way the folds are so clear on the left, but after the wash they're just marks on the denim. It's why I do these tests.

Wednesday, October 12, 2011

The crotch and the seat before and after

Today I'm looking at the front and back of the jeans before and after the wash. The crotch and the seat areas as they say.

You'll notice, as always, the shiny-ness of the before photos on the left, and the matt colour of the after photos on the right. Then the standard colouration that happens because of the wash. The other thing is that the folds which is clearly shown on the left are now just marks on the right. Tomorrow I'll show photos of the knees fron and back, where you can see it more clearly.

Tuesday, October 11, 2011

NY Daily

I always scour the web for information about jeans and denim, especially Raw Denim. Every now and again though I stumble upon articles about my blog, which is always an honour to be mentioned. Here's one I found on NY Daily News called Working stiffs: Raw denim lovers wear their jeans for years without washing them.

Music made with 1000 pairs of jeans

There's always something new and interesting once you start searching for the word denim or jeans on the internet. The above video isn't necessarily the best video, but it's an interesting idea and looked like a lot of fun.

Monday, October 10, 2011

360 degree before and after wash

I've managed to build a 360 degree view of the Ormond Selvage jeans, before and after the wash. I'm going to compare more closer areas this week, but for now you can see them on me in 360 degrees. I tried to get the light the same on both days, cloudy and so on, but there was rain on day one, and not on day two, which always affects colour in photography.

You'll notice the hems are rolled up smaller after the wash. This is because the jeans have shrunk. It's usually 5%, or 2cm, but this may differ wash to wash. I try to not use the spin cycle after the wash, as this removes more indigo ink than I am happy with. I still like the dark colour, however you can see the colour is lighter on day two.